Keynote Presentation: Transforming Network Performance into Funding
Tom Ralser, Principal, Director of Outcomes Lab, Convergent Nonprofit Solutions
All keynote attendees will receive a complimentary copy of Tom Ralser's book...
Once again, Ralser challenges nonprofits to respect those who help them exist as much as the reason for which they exist. He does this by skillfully articulating the ways in which nonprofits can strengthen their business case, attract more investors and become sustainable without (gasp!) groveling. The book should be ‘required’ reading for all levels of nonprofit staff as well as board members. |
Don't miss this session! Those who attend will receive a complimentary copy of Tom Ralser's recently released book, Asking Rights: Why Some Nonprofits Get Funded (and some don’t).
Description During the opening session of the conference, author and fundraising pioneer Tom Ralser will tackle the fundraising challenges nonprofits face from a fresh perspective -that of the nonprofit funder. As presented his newest book, Asking Rights, this “other side of the desk” point of view demands a new approach to the art of securing funds to support the work of health networks, and distills the experience of hundreds of fundraising campaigns into a concise formula for success. Tom will focus on the unique applications of the Asking Rights formula to healthcare network fundraising, and will draw on his experience of working with hundreds of similar organizations throughout the country. The funding challenges of organizations which traditionally face limited community awareness and reliance on public sector funding can be daunting. Health networks, by translating their performance into meaningful outcomes in the eyes of prospective funders, can secure funding from new and sustainable sources. Outcomes alone, though, are not enough, and this session will highlight the other necessary ingredients for true financial sustainability. Presenters
Tom Ralser, Principal, Director of Outcomes Lab with Convergent Nonprofit Solutions, has worked with organizations of all kinds, from Chambers of Commerce to religious organizations, from national museums to rural health networks, and from local youth organizations to international research institutes. Tom pioneered the concept of applying return on investment (ROI) principles to nonprofit fundraising, and fundraisers have described his work as the “silver bullet” that justifies larger investments in nonprofit organizations. Clients in every field of the nonprofit sector have benefited from increased funding by using his innovative ROI analyses and applications. Hundreds of organizations have utilized Tom’s sustainability planning techniques to ensure they can thrive in a tight money environment. He holds the Chartered Financial Analyst (CFA) designation, which provides the framework his Investment-Driven Model™ of fundraising, and led to the development of the Organizational Value Proposition®, which is widely used by corporations, foundations, and individuals as confirmation that the nonprofits in which they invest are truly delivering outcomes with value. His specialty of utilizing for-profit concepts and methods in the nonprofit world has helped nonprofits raise over an estimated $1.1 billion in the 18 years he has worked with them. Tom is a frequent and highly acclaimed speaker, usually addressing topics revolving around the Investment-Driven Model™ for fundraising, outcome-based sustainability planning, and delivering value to nonprofit investors. Summary of Experience
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